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The persona principle : (Armstrong, Derek,)
Bibliographical information (record 318622)
The persona principle :
Subtitle:
how to succeed in business with image-marketing /
Author:
Armstrong, Derek,
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Publisher:
Simon & Schuster,
ISBN:
0684802686
Edition:
c1996.
Classification:
HF5386
Dewey:
650.1
Additional related names
-
Yu, Kam Wai.
Detailed notes
- Includes bibliographical references (p. 236-240).
Related links
-
Success in business.
-
Corporate image.
-
Advertising.
-
Marketing
-
Sales promotion.
Items (1)
Barcode
Status
Library
Section
4844331658
Item available
Yeniboğaziçi Grand LibraryN/A (HF5386 .A736 1996)
General Collection
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